How Interstates Cut Turnover by 50% and Saved $113,000 in 8 Months with Eqo

The Problem

Wasting 10 hrs per week on tracking referrals manually – and needing a more accessible referral process to maximize employee referral engagement & source hard-to-find talent

Interstates consistently had need for field talent. Data showed that their employee referrals were their best hires but their employee referral program was extremely manual to track and didn't provide the best experience for their field workforce.

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Solution with Eqo

A referral solution that provides a text-based user-friendly referring experience for employees, and eliminates manual tracking on spreadsheets through full automation

With Eqo. Interstates now provides a user-friendly referral experience that allows their field employees to make employee referrals through text in 15 seconds – no app downloads required.

The solutions eliminated manual referral tracking on spreadsheets by automation through integrating with iCIMS and UKG Pro.

The Interstates TA team now have a live dashboard – which helps them track the ROI of their referral program to report to leadership on an ongoing basis 

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The Results

In 8 months of using Eqo, Interstates sourced 304 referrals, cut turnover by 50%, reduced time-to-hire by 10 days, and saved $113,000 in recruitment costs

In addition, they achieved an impressive 22% application-to-hire rate for employee referrals—far surpassing the industry average of 10%.

Their recruiting team saved a total of 96 hours in 8 months – eliminating manual referral tracking.

Employees are loving the new process as well. The new text-based referral experience received an average rating of 5/5 stars, with one employee noting “Awesome and easy way to Refer friends and family”!